Category 02The Design Stealing

Textiles & Jewelry.

"The Paisley was born in Kashmir. The world calls it Scottish."

Motifs, weaves, and ornaments lifted from regional craft clusters, mass-produced abroad, and rebranded with new geography.

20 cases on file ⟶
APPROPRIATED
CASE #021
02

बूटा

Buta

Kashmir
Open Receipt

Town of Paisley, Scotland

"Paisley" Pattern

बूटा

True Value · Buta

Uncredited
ERASED
CASE #022
02

मद्रास चेक

Madras Check

Tamil Nadu
Open Receipt

Brooks Brothers / Ralph Lauren

"Madras" Plaid Shirts
₹12,284
$148

मद्रास चेक

True Value · Madras Check

₹500
$6.02
REBRANDED
CASE #023
02

कलमकारी

Kalamkari

Andhra Pradesh
Open Receipt

Dutch & English East India Companies

Chintz Florals

कलमकारी

True Value · Kalamkari

Uncredited
UNCREDITED
CASE #024
02

शीर-शकर

Sheer-shakar

Persia / India
Open Receipt

Brooks Brothers / J. Crew

Seersucker Suits
₹24,900
$300

शीर-शकर

True Value · Sheer-shakar

Uncredited
STOLEN
CASE #025
02

नील

Neel (Indigo)

India
Open Receipt

BASF / Western chemical industry

Synthetic Indigo

नील

True Value · Neel (Indigo)

Uncredited
APPROPRIATED
CASE #026
02

कुंदन

Kundan

Rajasthan
Open Receipt

BaubleBar

Statement Necklaces
₹4,814
$58

कुंदन

True Value · Kundan

₹8,000+
$96+
ERASED
CASE #027
02

झुमका

Jhumka

Pan-India
Open Receipt

Shein / Forever 21

"Tiered Bell" Earrings
₹498
$6.00

झुमका

True Value · Jhumka

₹300
$3.61
REBRANDED
CASE #028
02

पायल

Payal

Pan-India
Open Receipt

Free People

"Boho Foot Chain"
₹3,984
$48

पायल

True Value · Payal

₹400
$4.82
UNCREDITED
CASE #029
02

नथ

Nath

Maharashtra / North India
Open Receipt

Various (worn by Kim Kardashian, others)

Septum / Nose Ring

नथ

True Value · Nath

Sacred
STOLEN
CASE #030
02

बिछिया

Bichiya

Hindu tradition
Open Receipt

Etsy / Festival Vendors

"Summer Festival" Toe Rings
₹1,494
$18

बिछिया

True Value · Bichiya

Sacred
APPROPRIATED
CASE #031
02

चूड़ा

Chooda

Punjab
Open Receipt

ASOS / Forever 21

Stackable Plastic Bangles
₹830
$10

चूड़ा

True Value · Chooda

Sacred (bridal)
ERASED
CASE #032
02

हाथफूल

Hathphool

Rajasthan / North India
Open Receipt

Various boho brands

"Slave Bracelet"
₹2,075
$25

हाथफूल

True Value · Hathphool

₹2,000
$24
REBRANDED
CASE #033
02

आभला

Abhla

Kutch, Gujarat
Open Receipt

Coachella-era brands

"Disco" Mirror Top
₹18,260
$220

आभला

True Value · Abhla

₹1,800
$22
UNCREDITED
CASE #034
02

वारली

Warli Art

Maharashtra (Warli tribe)
Open Receipt

IKEA

Printed Napkins & Rugs
₹1,660
$20

वारली

True Value · Warli Art

Uncredited
STOLEN
CASE #035
02

गोंड

Gond Art

Madhya Pradesh (Gond community)
Open Receipt

Wayfair / Etsy sellers

"Ethnic" Wall Art
₹9,960
$120

गोंड

True Value · Gond Art

Uncredited
APPROPRIATED
CASE #036
02

कलमकारी

Kalamkari

Andhra Pradesh
Open Receipt

Western wellness brands

Printed Yoga Mats & Leggings
₹8,134
$98

कलमकारी

True Value · Kalamkari

Uncredited
ERASED
CASE #037
02

इकत

Ikat

Telangana / Odisha / Gujarat
Open Receipt

Target / West Elm

"Geometric Tribal" Cushions
₹4,980
$60

इकत

True Value · Ikat

₹2,400
$29
REBRANDED
CASE #038
02

दाबू

Dabu

Rajasthan
Open Receipt

Free People

"Vintage Washed" Cotton
₹10,624
$128

दाबू

True Value · Dabu

₹900
$11
UNCREDITED
CASE #039
02

फुलकारी

Phulkari

Punjab
Open Receipt

Spanish & Italian summer brands

Floral Scarves
₹7,885
$95

फुलकारी

True Value · Phulkari

₹1,200
$14
STOLEN
CASE #040
02

ज़रदोज़ी

Zardosi

Lucknow, UP
Open Receipt

Various luxury houses

"Military" Embroidered Jackets
₹5.4 L
$6,500

ज़रदोज़ी

True Value · Zardosi

₹25,000
$301